The Dallas PR Agency for brands ready to ignite.

spark*turns expertise into influence as the leading Dallas PR and digital marketing agency for consumer brands.

Are you looking for a Dallas PR agency?

You’ve come to the right place. We are a results-driven public relations and digital marketing agency serving Dallas-Fort Worth, and nationwide. We help ambitious brands earn media and influencer coverage, enhance credibility, and improve search visibility that turns attention into growth.

CES PR for consumer tech brands | spark* communications

What services does our Dallas PR agency offer?

spark* communications is a full-service, integrated public relations and digital marketing agency with boots on the ground in Dallas, Texas. Every engagement is scoped to align with business goals.

  • Digital, On-Air, Online and In-Print Media Relations

  • Influencer Relations

  • Executive Visibility & Thought Leadership

  • Content & Social Marketing

  • Grand Openings & Events

  • Product Launches & Retail Expansions

  • SEO, AEO & GEO

Meet Our Dallas PR Agency* Leader

Meet our CES expert | spark* communications

Matalee Shambley is the Associate Vice President of spark* in our Dallas market.

As a natural storyteller, Matalee has built her career uncovering stories and developing strategies that make brands impossible to ignore.

With deep expertise in consumer brands, Matalee has spent over a decade crafting award-winning PR and marketing campaigns that drive bottom-line impact. Her efforts have helped brands increase their market share within one year, sell out products in just days and become some of the fastest-growing brands in their respective markets.

Born and raised in Dallas, Matalee knows the local market in and out. And now as a twin mom, she’s always on the move exploring the latest Dallas has to offer, and helping to share the stories that shape the city.

What types of brands has spark* led PR for in Dallas?

From new restaurant openings that created wait lists around the block, to product launches in major retailers, and from publicizing major Dallas events to raising the profiles of executives in the Dallas market, the leadership team at spark* communications has done it all, and done it well. We know Dallas media, influencers and tastemakers and know how to tell a story and create an event that resonates in the Dallas market.

Why choose spark* as your Dallas PR agency?

Senior people, key relationships, and a proven track record you can count on.

When it comes to PR, location often matters. If you’re hosting a grand opening in Dallas, launching a new product in the Dallas market, or telling a brand story that matters in the local market, you want a PR agency that knows Dallas media, influencers and tastemakers. You want the right people to know and share your news story, and your PR agency team needs to have the right names, relationships and know-how to reach those contacts effectively.

You also want a PR agency team that knows the top spots in Dallas for hosting an event, the vendors to support your launch, or the areas to target for prospective buyers.

Bottom line, a Dallas PR agency is important to connect the right people, places and stories so they land with impact in the Dallas market.


spark* is your Dallas PR agency that delivers.

ready to ignite a spark*?

Contact our Dallas PR agency team today and let’s put your brand in headlines.

Fill out our contact form or email us at ignite@thesparkteam.com.